Growth,

engineered.

[ Services / 04 Systems ]

Lima Media operates as a CMO-style growth partner for eCommerce and info products brands. Four systems, one outcome: profitable, sustainable scale.

[ 01 / Philosophy ]

Built to scale brands.
Not manage accounts.

Most agencies are built to manage ad accounts. We're built to scale brands.

That distinction matters. Managing an account means optimizing for ROAS, impressions, and click-through rate. Scaling a brand means making decisions based on the financial metrics that actually determine whether growth is profitable: gross profit margin, break-even MER, contribution margin, blended CAC, and LTV.

Every service we deliver is built around that distinction. We operate four core systems that work together to acquire customers efficiently, retain them at scale, and grow your brand without sacrificing profitability.

[02 / The Four Systems ]

Four interlocking systems. Operated as one engine. Designed to compound.

How we scale brands.

01 Acquisition

SYSTEM ONE

We scale customer acquisition through paid media across the channels that move the needle for eCommerce: Meta, TikTok, and Google Performance Max.

Our media buying approach treats your ad account as a single ecosystem, not a collection of isolated campaigns. Performance is evaluated holistically:

Blended MER and blended CAC across all channels
Creative performance trends and concept fatigue
Offer conversion rates and angle-level performance
Account structure and budget allocation
Profit & Data Tracking

Instead of reactionary, day-to-day campaign tweaks, we optimize based on data patterns across the entire account. That's how we identify when to scale spend, when to pull back, and where the next dollar earns the most return.

Creative is the single biggest driver of performance in modern paid media. Most agencies treat it as an afterthought. We treat it as the engine.

We don't film content. You do that, or your creators do. What we do is take the raw footage you provide and turn it into ads engineered to perform inside your account. Our creative system delivers fresh, edited creatives on a consistent weekly cadence to protect account health, keep frequency low, and ensure there's always a new contender ready to test. Each weekly cycle includes:

Concept ideation rooted in account data and what's already working
Editing client-provided footage into ad-ready creatives optimized for the feed
Hook, angle, and variant testing built from your existing assets
Consistent weekly creative delivery to keep frequency low and the account fresh
Structured testing frameworks that isolate what's working

The result is a steady flow of new creatives entering the account every week, so winning concepts get identified quickly and scaled aggressively, losing concepts get retired before they drain budget, and your audience never burns out on the same handful of ads.

02 Creative Production

SYSTEM TWO

SYSTEM THREE

03 AI automation

We build AI-powered automation systems that instantly respond to leads, automate follow-ups, scheduling and turn more inquiries into paying customers — without losing leads.

Included Services

AI lead qualification
Instant lead responses
CRM automation
Appointment booking systems
Email & SMS automation
Lead follow-up systems
Customer support automation
Workflow automation

We build conversion-focused landing pages designed to improve user experience, increase conversions and support profitable scaling.

Included Services

Landing page design
Funnel optimization
Conversion optimization
Mobile optimization
Sales-focused layouts
Performance testing
User experience improvements
Call-to-action optimization

04 CRO/Landing pages

SYSTEM FOUR

[ 03 / Engagement ]

pricing.model

Performance-based.
Aligned by design.

Lima Media operates on a performance-based pricing model. Our compensation is tied to the revenue we generate for your brand, which means our incentives are aligned with yours from day one. We win when you win.

> specific terms tailored to each engagement, discussed during the qualification call.